Laptop showing a shopping cart icon surrounded by shipping boxes
Web / Online stores

A Store That Knows What's in the Warehouse

Product data from the system you already run, inventory that's right when the customer looks, and a checkout that doesn't fight your fulfillment process. We'll tell you which platform your business actually needs.

Tell Us About Your Site

Where stores break

The Store Says One Thing, the Warehouse Says Another

Most store problems aren't store problems. The price is stale because it lives in two places. The item shows in stock because nothing told the site it shipped. A product launched in March and still isn't online in June because somebody has to type it in. Fix the connection and most of it goes away.

What connecting it fixes

Product Data, Inventory, and Checkout That Agree

Product data, entered once. Add a product in NetSuite or Salsify and it shows up on the site with the copy, the specs, and the images already attached.

Inventory customers can trust. Live counts from your ERP, so the cart matches the shelf.

Checkout built around your fulfillment. Tax, shipping, and order handoff wired to the systems that actually pick and ship.

The platform question

Shopify, Custom, or Something in Between

Shopify when you want the ecosystem and the volume. Custom when the buying process is nothing like retail: dealer pricing, quotes, approvals, contract terms. And there are good options in between when the catalog is complicated and the site should stay yours. We have built all three, and we maintain open-source code behind some of them. You'll hear which one fits before any work starts.

When it's not retail

Dealers, Distributors, and Quotes

Tiered pricing per account. Order minimums. Approval before a PO goes through. Reorders off last year's list. If your customers buy that way, an off-the-shelf cart will fight you every day. We build the flow that matches how they actually buy.