What we did
- Content Strategy
- Copywriting
- Photography
- Social Media Management
- Video Production
The Challenge
Clients who need a marketing partner that could go beyond project-based execution, need a partner who could act as an extension of their internal marketing team. Their needs typically vary month to month, from content creation to campaign strategy to multimedia production. They need flexibility, creative consistency, and reliable turnaround times.
The Solution: A Strategic Support Agreement with Dynamic
Clients can engage Dynamic through an Agency Support Agreement (ASA)—a flexible, 12-month retainer structure that provides a pre-determined number of agency hours per year for marketing, creative, and production services. This structure gives clients the following:
- Priority access to a full-service agency team
- Predictable monthly billing and budget management
- Strategic continuity across all channels and initiatives
- Fast turnarounds with no need to scope and quote each new task
Scope of Services
Under this agreement, Dynamic delivers a wide range of services on demand:
Video & Photography
- Quarterly and monthly video production
- Professional product photography
- Post-production editing, color correction, audio, and motion graphics
- Content delivery in multiple formats for web, social, and media
Creative Services
- Copywriting and messaging
- Graphic design and brand development
- Campaign concepting and execution
- Social content creation and visual storytelling
Marketing & Strategy
- Marketing planning and campaign rollout
- Social media support and content strategy
- Long-term content calendars aligned with business goals
Analytics support and optimization recommendations
Why the Retainer Model Works
Agility Without the Overhead
Instead of quoting each individual project, clients are empowered to pivot quickly as priorities shift. Whether it’s launching a product, responding to seasonal demand, or developing campaign assets, Dynamic is already onboarded and ready to move fast.
Trusted Partnership
Over the course of the agreement, Dynamic becomes a true partner—not just a vendor. The team understands clients’ brand, voice, audience, and internal workflows, which makes for smoother collaboration and better creative outcomes.
Financial Efficiency
At a set monthly budget, clients receive senior-level strategy, creative execution, and multimedia production—at a fraction of the cost of expanding its internal team or engaging separate vendors for each service.
Discount
By signing an ASA, clients receive a discounted monthly rate to help solidify their relationship with Dynamic. Through this discounted rate, clients are able to realize previously-unattainable creative goals by strategically utilizing Dynamic for these key projects.
Flexibility with Oversight
Time tracking, monthly usage reports, and annual reviews ensure full transparency. Any overages are pre-approved and billed at a discounted rate, ensuring mutual accountability.
Testimonial
The support agreement with Dynamic has been a game changer. We get everything we need—from videos to social content to full marketing campaigns—without the delays or budget headaches that come with project-based work.
Results
Since implementing the Agency Support Agreement, clients have benefited from:
- A consistent pipeline of brand content across digital platforms
- Streamlined project initiation with no repeated onboarding or scoping
- Creative assets that are visually unified and aligned with business goals
A responsive, proactive partner ready to support new initiatives at any time
Conclusion
An agency support agreement offers more than just marketing services—it delivers strategic consistency, creative agility, and real return on investment. With a dedicated partner like Dynamic, your marketing team is stronger, faster, and ready for anything.
Great brands aren’t built in a day, they’re built through consistent, intentional storytelling. That’s what Dynamic’s retainer (ASA) model is all about: providing the creative power, strategic partnership, and agility you need to keep your brand moving forward. From household names to homegrown startups, we help our partners connect, grow, and thrive.
Great brands aren’t built in a day, they’re built through consistent, intentional storytelling. That’s what Dynamic’s retainer (ASA) model is all about: providing the creative power, strategic partnership, and agility you need to keep your brand moving forward. From household names to homegrown startups, we help our partners connect, grow, and thrive.
